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Liebe Leser, wie viele wahrscheinlich bemerkt haben kamen in den letzten Monaten immer weniger deutsche Posts von uns. Ab nun werden wir auf Englisch bloggen und unsere Posts werden hier erscheinen. Ich hoffe trotz der englischen Sprache werden uns deutsche Leser treu bleiben. Gutes Traden! Ps.: Wen es interessiert, ich habe nun ein Facebook Profil über welches ich nun regelmäßig updates zu Trades mit Entries und Exits posten werde: http://www.facebook.com/home.php#!/profile.php?id=100002408871398
As taken from Deadline Hollywood: It was one of the most anticipated sequels of the summer. And while the derivative content may have disappointed -- oh, hell, I'll just say it: this was shamefully just like the original ("The Wolfpack Is Back") except transplanted to Thailand -- the humongous holiday grosses sure didn't. "It doesn't get much better than this," an exultant Warner Bros bigwig emailed me. One reason for the giant number is because 80% of U.S. colleges were out Thursday and Friday. So Warner Bros/Legendary Pictures' Hangover 2 is the biggest 3-day weekend comedy debut ever, beating The Simpsons Movie's $74M. And it shattered all R-rated comedy records, both weekend and even first week numbers for Sex And The City ($56.8M/$79M). Hangover Part 2 opened after midnight Thursday in a wide 2,600 locations with $10.4 million. That was a big number and set the record for the highest grossing R-rated midnight show. (The previous record was Paranormal Activity's $6.3M.) It set another R-rated film record by debuting in 3,615 theaters. With the first Hangover in 2009 having made $44.9M the weekend of June 5, the sequel was expected to nearly double that for the same period, and then soar as high as $125 million according to some rival studio estimates for the five-day-long weekend. But even that was a modest guesstimate. (Warner Bros low-balled the five-day estimate at $100M.) Then again, this was a 2D feature without the higher 3D ticket prices. And it had only 33% positive reviews on Rotten Tomatoes going into this weekend. But the lure of a replay with the original cast including Bradley Cooper and Zach Galifianakis under director Todd Phillips was irresistable. Exit polling showed that 51% of the audience was female, and 41% of moviegoers were aged 18 to 24 and 13% were under 18. Moviegoers gave the pic an "A-" CinemaScore overall, with under 18 rating it "A+". The film played strong in both blue and red states with Los Angeles overindexing to lead the major cities. Internationally, Hangover 2 opened in 40 countries on 5,170 screens to a humongous $59m with 7.2m admissions, which is 3 times higher than the opening of H1 in the same markets. UK debuted to a massive £10.2m (US $16.4M) from 920 screens in 469 situations, making this the all-time biggest opening weekend for a U.S. comedy (all ratings) and the biggest opening weekend to date in 2011 (ahead of Pirates 4). The studio's strategy for selling Hangover 2 was "to stoke the very high anticipation coming off of the first movie by promising even more outrageous comedy -- an insanely good time with the guys you love in the exotic locale of Bangkok," an exec tells me. The buzz for the movie transcended anything in the genre, and tracking had been at summer tentpole levels. The campaign kicked off with a teaser trailer in February, and a main trailer that launched on April 1st. TV was key, taking advantage of the highly-rated NBA playoffs and network primetime season finales. The publicity included a hosting position for Zach Galifianakis on SNL in March and Ed Helms in May as well as a heavy magazine campaign of covers. Warner Bros also participated in the National Association of Theatre Owners convention in Las Vegas and showed footage from the film. Press tours were completed in Toronto, New York, and Philadelphia, while screenings were hosted in Top 60 markets around the country. Online was also key to the sell with 13 million fans on Facebook (a staggering number) who regularly received content from the studio. In addition, there was a game based on the Mr. Chow character, and an omnipresent online advertising campaign. The parent company for Warner Brothers, Time Warner (TWX), also seems to be setting up for higher prices here. Ideally, I would like to see TWX hold near 36 over the next few days. Market conditions willing, we could get a push higher towards 37 and eventually 52-week highs.